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TED conference: Rory Sutherland

November 18th, 2009 | Author: Alexis B

Rory Sutherland: Life Lessons from An Ad Manhttp://www.cnn.com/video/#/video/living/2009/11/16/ted.rory.sutherland.ted

Interesting presentation on perceived value and how we can change perceptions even if we can’t change reality.

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